Contact Email: wb.yuanmengjie@mesg.corp.netease.com
Location: Remote, Germany
Job Responsibilities
· Responsibility for developing and implementing the PR and media strategy for NetEase Games, building its reputation and ensuring effective media coverage.
· Conduct PR communication planning and content control management based on NetEase's overseas strategies combined with the target market environment.
· Explore the selling points of overseas NetEase game products & Develop creative media strategies and be responsible for the communication results.
· Manage and build relationships with overseas media & optimise and craft media strategies based on product. Participate in planning, executing and evaluating online and offline product campaigns.
· Manage and monitor public opinion in your region.
Qualifications
· 5 + years pr/ marketing experience in Internet, gaming or entertainment industry.
· Excellent writing and editing skills and the ability to write compelling copy are a must.
· Good judgement and ability to deal with sensitive or emergency situations strategically.
· Ability to work and collaborate remotely with the international team to achieve common goals.